Senz° is a premium lifestyle brand, founded in 2006. It all started from a personal frustration towards the traditional round umbrellas, which flip inside out in strong winds. This frustration led to the ingenious innovation of the Senz° Original storm umbrella. By understanding the laws of aerodynamics and using high-grade materials, Senz° created an umbrella that can withstand any weather, even stormy winds of up to 100km/h. Senz° is constantly doing research to remain innovative and sustainable. As 1.1 billion umbrellas are thrown away yearly, we find it important to share our amazing story with you, so you can help to reduce this massive, unsustainable waist. We have a timeless, classic collection, which will never be out of style! Love the environment, enjoy the weather.